Meltwater is an important tool for our customer engagement and social media strategy. It enables us to share stories and effectively build relationships with our social media influencers.
Meltwater helps keep our finger on the pulse. From tracking competitor mentions to calculating campaign ROI and generating fresh content based on industry trends, Meltwater aids our communications strategy in multiple ways.
The service and support from the Meltwater team are quite helpful and very quick for us to monitor any situation change. Meltwater is always here to help us.
The platform is easy to use, easy to manage in terms of distributions, easy to search and we really like the new campaign options. We wouldn’t even consider going back to an old-fashioned “clippings service”!