From our humble beginnings, Meltwater was built from scratch, brick by brick. The company was founded in 2001 with just $15,000, a trusty coffee machine, used furniture and a borrowed office space in Oslo at an aptly named address, Shack 15.
Armed with experience from a two-year computer science research program in cooperation with the Norwegian Computing Center and funded by the Norwegian Science Foundation, Meltwater’s CEO, Jorn Lyseggen, and his business partner set out to introduce game-changing technology for the traditional press clipping market. The duo’s previous work in the field of Internet agents and search technologies provided a strong foundation for the development of Meltwater’s initial product: Meltwater News.
The timing of our start in 2001—just after the dot-com bubble burst—was a nuclear winter for Internet companies. Meltwater took on the challenge of growing without external funding, focusing on creating a cost-conscious, down-to-earth culture that would be instrumental in making us the unique company we are today.
With the launch of Meltwater News in Norway, there were more than 10 competitors—all of which were well funded—offering online media monitoring in the market. But with our focus on hard work and creating great value for our clients, our consultative approach, and our uncompromising belief in hiring the best people, Meltwater News quickly became the top online media monitoring solution in Norway. By the end of 2006, Meltwater News was the number one solution in Europe, and just two years later in 2008, the company grew to be one of the largest online media monitoring firms in the world.
What’s in a Name?
Our name represents our mission and culture. Meltwater—the transformation of ice and snow to crystal clear, flowing water—is a symbol of renewal and change. Water is also dual in nature. It can be calming and soothing, as well as a powerful and transformative force that can dramatically alter the existing landscape. These qualities are very much associated with our company. Through our industry-leading SaaS solutions, we are a powerful force transforming global markets, yet we have a compassionate work culture in which we focus on supporting and developing our employees.